“Instead of doing one influencer here, one influencer there, we really want to infiltrate your inner circles — then we want you to sell the product for us, as a group.” -Mikaella Go
Mikaella Go is the founder of Vessi.com, a super fast-growing footwear brand out of Vancouver, Canada. In this video, you’ll learn the secrets behind their million-dollar Kickstarter launch, templates for their best performing Instagram ads and how they went from online-only to selling out their first “pop-up” shop — all in less than an hour!
- Reasons why Kickstarter is great for testing new products
- How to make share-worthy Instagram ads in under 5 minutes
- The surprising “Inner Circle” influencer strategy that took Vancouver by storm (and sold out inventory in 1 hour!)