PRESENTED BY ZIPIFY APPS:
PRESENTED BY ZIPIFY APPS:
You can’t scale with inaccurate data. And currently, your DTC stack (advertising channels) isn’t reporting accurately. Why? Time frames, attribution models, and tracking are not aligned. This means that all your reporting is flawed, and it's not your fault. Phoenix will help you get your data back on track so you can chart your course toward profitability.
Once you’re anchored and stabilized, let’s pinpoint opportunities to maximize profitability. Phoenix will show you how 1st-party data sheds a light on your top-performing channels, campaigns, ad creatives, and customer segments—so you know exactly where to grow. Want to grow new customers? Want to grow existing customers? You get to choose your priorities and scale in the right direction.
Now that you know your destination, it’s time to set sail. Phoenix will show you how to begin A/B testing audiences across campaigns, how to align your paid channels to gain speed, how to raise your “sails” higher, and cut the dead weight. This is how you streamline your ad optimization with agility and scale with accuracy.
What Is AdBeacon?
AdBeacon is a first-party data platform that’s giving power back to media buyers with next-level custom audience creation and ad optimization capabilities via the most valuable data in the world: your first-party data.
In this free training, their CEO Phoenix Ha will show you how to leverage your own 1st-party data with:
Rapid (and Accurate) Ad Optimization
Unlock the secrets that have let AdBeacon overcome Apple’s iOS 14.5 impact on the marketing industry.
Strategies to Stop Burning Ad Spend
Learn the strategies AdBeacon uses to pinpoint the best ads, campaigns, and audiences and scale without burning budgets to the ground.
Tactical Proof Behind the Tech
See the impact AdBeacon’s technology has had with three real-world case studies across industries.