New Ecommerce Marketing Strategies for 2022:
From the mastermind who built a $125 million Shopify store
Hey, I'm Ezra Firestone!
I’m the Founder & CEO of a $125 million ecommerce brand and a Verified Instructor who teaches courses for Shopify.
And while others were struggling to grow their businesses in 2021, I was having one of my best years ever:
I don’t share these numbers to brag. I share them so you have proof that I know what I’m talking about and these strategies actually work.
Everything I teach comes directly from my experience owning and operating a 9-figure ecommerce brand…
And in this video, you’ll see the marketing tactics and advertising strategies that are working for me right now in 2022.
WHAT YOU WILL LEARN IN THIS TRAINING
My 2022 Ecommerce Marketing Strategy
My goal is to generate $40 million in revenue in 2022. In order to do that, I need to scale my customer acquisition and increase my average order value in every way possible, big or small. Here are my latest strategies.
How I’m increasing average order value for desktop traffic
Small wins add up. I've spent over 10 years optimizing and perfecting my ecommerce sales pages, and I’ll share my latest and greatest iteration yet for desktop traffic.
Why I’m doubling down on email lead generation
Email is the most profitable sales channel we have in ecommerce, and I’ll show you how I added 50,000 new email leads at a spectacular 120–300% return on as spend!
Today’s top Facebook ads & discount funnels
It’s been a hard year for ads, but it is getting easier and more profitable. I’ll share the best Facebook ads I’m running to acquire new customers, engage my subscribers, and launch new products.
A breakdown of my 2021 holiday email flow
Lastly, I invite my Director of Social Media onto the call to chat about our 2021 holiday email schedule and share a few tips we’re doing on-site to capture extra emails and convert more customers.
TELL ME WHERE TO SEND THIS TRAINING:
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This video was recorded in Q4 of 2021 for my Blue Ribbon Mastermind, a selective community of very successful ecommerce business owners.
These calls are for members only, and I very rarely share them with the public.