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5 Steps to Expanding Off Amazon:
Boost Revenue & Increase Brand Value by Launching a Shopify Store
with Ecommerce Expert Ezra Firestone
Why Should You Expand Off of Amazon?
If you're reading this, then you probably already have an Amazon listing that's driving sales — so why bother focusing on a new sales channel?
There are two important reasons why you should consider launching a Shopify store:
- It protects your business against changes to the Amazon platform that are beyond your control.
- It can increase revenue 5–10% in the short term and multiply the value of your brand when you sell it.
I love Amazon businesses for cash flow, but they’re not “safe” brands. One change to Amazon’s platform can wipe out your business overnight. (I don't mean to scare you, but I'm not exaggerating. I've seen it happen to many people.)
By launching your own Shopify store and by following my advice in this training, you can diversify your revenue stream and expect to boost sales 5–10% without doing much work at all.
But the biggest benefit of all is that you own the brand assets (like email addresses and repeat customers), and this makes your business significantly more valuable when you sell it.
And if you're not thinking that far ahead right now, that's okay — I’ll explain why you should be in this article.
If you want my help scaling your Amazon business, you can view the article below.
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