ZIPIFY APPS PRESENTS
Ezra Firestone's 2022 Black Friday Profit Formula!
(Copy Ezra's Holiday Playbook. Have Your Biggest Black Friday & Cyber Monday EVER.)
ZIPIFY APPS PRESENTS
Ezra Firestone's 2022 Black Friday Profit Formula!
(Copy Ezra's Holiday Playbook & Have Your Biggest Black Friday & Cyber Monday EVER.)
Level-up your promotion game in time for Black Friday & Cyber Monday and the rest of the 2022 holiday season.
As more changes to the ecommerce landscape have taken place (ie: ad costs, rising product costs, etc.) since last BFCM, a lot of merchants are HOPING their BFCM will be at least as good as last year.
And it can be...if you plan correctly...
But the difference between having a so-so season and breaking your own sales records comes down to a few simple strategies.
In this free holiday training, you’ll learn exactly how ecommerce expert Ezra Firestone prepares for Black Friday & Cyber Monday in his own $40 million/year Shopify store.
You’ll learn the proven strategies he’s using to pull off record-breaking sales every year (he generated $4 million in November 2020 alone!)...
And specifically how to leverage these strategies in your brand so you can take advantage of them this Black Friday & Cyber Monday!
This Black Friday & Cyber Monday training includes sessions on:
- Early Bird Buildup: Save a ton on ad spend by generating cheap leads for your early bird email list.
- High-converting Sales Pages: Build a page for your promotion that boosts conversions and increases order value (instructions included).
- Facebook Ads: Drive traffic to your promotion with hyper-targeted ad campaigns on Facebook and Instagram.
- Email Campaigns: Learn how to use "mini" campaigns (like Ezra's 2x Double Down and many more) to fight promo fatigue and maximize sales.
WHAT YOU GET IN THIS FREE TRAINING
Ezra’s 2022 BFCM Sale
(With Instructions!)
For the first time ever, Ezra’s brand generated $4 million in a single month during Black Friday 2020. You’ll get to copy how he’s planning for an even bigger sale in 2022.
10 Ad Creatives &
Copy Hooks
Q4 is the most competitive time of the year to run paid traffic... but you can rise above the crowd with Ezra’s top 10 ad creatives & copy hooks for the 2022 holiday season.
Surefire Lead Generation
Tactics
This year more than ever you MUST have warm audiences ready before BFCM — and Ezra will teach you the sure-fire way to build buzz and get leads for your promotion.
4 Holiday Conversion Boosters
The holidays can be make or break for many ecommerce brands. You can make the most of them by adding these 4 “must-have” conversion boosters to your sales page.
Ezra's 2x Double Down Campaign
Want an easy way to bring in 10% more revenue this season? This “double buyer” campaign has proven to do just that for Ezra’s brand, year after year.
Offer Page Best Practices
Ezra’s spent over 10 years optimizing and perfecting ecommerce product pages. Now, he’s sharing his best strategies yet to help you increase conversions and order values on your store.
BFCM Discounting Strategies
You can go broke trying to out-spend brands with billion-dollar budgets. Instead, learn how to create BFCM offers that customers want that don’t kill your profit margin.
Advertising Help for iOS 15
Learn where professional media buyers like Ezra are finding game-changing opportunities on Facebook post iOS 14 & 15.
The All-powerful BOGO & More!
Ezra has so many smart & effective ways to increase your average order value and break the bank this holiday season — you really don’t want to miss this free training!
Meet Your Instructor
Hey! I'm Ezra, CEO of Zipify Apps.
I'm also a marketing educator and CEO of a $165 million Shopify store.
In this training, you’ll learn exactly how I plan and execute successful promotions in my ecommerce brand — and specifically how I plan to leverage these strategies to drive record-breaking sales this holiday season!
Are you ready for a record-breaking BFCM?
Strategy
Ads & Emails